This guide covers “chatgpt prompts for website design” in plain language. Good prompts get good websites. Whether you use ChatGPT, Claude or an AI page builder, these 25 copy-paste prompts help you plan, write and design faster. Replace the details in brackets with your own.
Tips before you start
- Give context: business, audience, location, goal.
- State the format you want: sections, headings, word counts.
- Iterate: ask for changes instead of starting over.
- Fact-check everything the AI writes.
Planning prompts
- “Plan the pages and navigation for a website for [business type] in [city]. List each page and its purpose.”
- “Write a one-sentence value proposition for [business] that helps [audience] do [outcome].”
- “List the top 10 questions customers ask before hiring a [business type].”
- “Create a sitemap and a content outline for a [business] website.”
Design prompts
- “Suggest three color palettes and font pairings for a [style] website for [business].”
- “Describe a clean, modern layout for a home page with a hero, services, reviews and contact form.”
- “Build a responsive home page for [business] with these sections: [list]. Use [colors] and [font style].”
- “Create a pricing section with three plans: [names and prices].”
- “Design a footer with contact details, navigation links and social icons.”
Copy prompts
- “Write home page copy for [business]: headline, subheadline, three benefits and a call to action.”
- “Write an About page for [business] in a warm, professional tone. Include our story and values.”
- “Write a service page for [service] in [city]. Include problems we solve, our process and an FAQ.”
- “Write five customer testimonial templates I can adapt after real reviews.”
- “Rewrite this paragraph to be shorter, clearer and more persuasive: [paste].”
- “Write 10 headline options for a [service] landing page.”
SEO prompts
- “Suggest a title tag and meta description for a page about [topic]. Keep them under 60 and 155 characters.”
- “Give me 15 long-tail keyword ideas for [service] in [city].”
- “Write an FAQ section with five questions and answers for [service].”
- “Suggest alt text for photos of [describe images].”
- “Outline a blog post that answers: [question].”
Conversion and polish prompts
- “Suggest five calls to action for a [business] home page.”
- “Review my home page text and list what would make visitors hesitate to contact us: [paste].”
- “Write a short privacy policy outline for a small business website. I will have it reviewed by a professional.”
- “Suggest five improvements to make this page more accessible.”
- “Create a pre-launch checklist for a [type] website.”
Use prompts directly in a builder
Page-building prompts like #7 work best in an AI builder that creates actual pages. In Tuli Builder, paste the prompt and the assistant generates editable HTML and CSS right on the canvas. See ready industry-specific prompts in our website guides by industry.
ChatGPT prompts for website design FAQ
Can ChatGPT build a whole website?
It can write code and copy, but you still need hosting and a way to turn it into a manageable site. See can ChatGPT build a WordPress website?
Should I publish AI text as-is?
No. Edit for accuracy, voice and originality.